what we do

Neil Redding

It is an understatement to say Neil thinks outside of the box. For Neil, there is no box, yet every idea he presents comes with a real, tangible action plan to make dreams a reality.

Neil is a seasoned technologist and software developer with over seventeen years of experience spanning multiple industries. His specialty is helping teams leverage the best technologies for realizing their strategic goals. He has worked with teams at leading marketing companies such as Saatchi and Saatchi, bringing technology insight into the creative process from creative concept through strategy, design, and implementation. Neil's talent for working closely with all contributors ensures key decisions are aligned with technical feasibility, measurability, and client goals.

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See what others are saying
“Shelli brought strategy and focus to our new-audience development efforts.  She inspired a diverse board of directors and senior staff to think about our organization and our message with refreshed clarity.  She was essential in helping us shape our organization’s unique value and future plans.”

David Spitzler
Director of Development, LCAV & Tech Entrepreneur
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“Shelli and her team have provided fantastic marketing resources for me for more than 10 years. I know I can count on her to really think through the given project, and develop and execute campaigns that yield real results.”

Dana Loof
Executive Vice President at Pano Logic
Adobe
American Cancer Society
Apple Computer
Bigstep.com
Broadcom
Charles Schwab & Company
Cisco Systems
Cisco WebEX   

EFI
Eleven Inc.
EVault/i365
Intuit
Legal Community Against Violence
Microsoft Corporation
MRM Partners
Novell

Oracle
PanoLogic
SanDisk
Seagate
Six Apart
Sybase
Turning Star, Inc.
Wells Fargo Bank

Orchestrating a lightning-fast
new product launch
 
Helping Cisco sell
Software as a Service
Getting competing sales
teams on the same page
SanDisk needed to launch its new consumer electronics product in just 6 months and needed everything—a product name, overall product branding, and the launch strategy and management of the teams to execute. Read More

When Cisco bought WebEx, they needed to introduce the idea to their internal sales team and get them the materials and training they needed so they could begin selling the WebEx service through their channel partners. Read more.

A new partnership between Cisco and a sometimes-competitor brought two sales teams together to sell a new product jointly. The two companies came to STRAND to get the sales tools and sales training to bring these two previously competing sales teams together—and make it happen within 3 months. Read more.